Selecting Picture Mode



Select the picture mode that is best suited to your viewing environment, preferences or video type.
When you use normal signals
- Vivid
- Sharpens the image by increasing the contrast, brightness and sharpness.
- Standard
- Displays the picture with normal contrast, brightness and sharpness levels.
- APS
- APS (Auto power saving) mode reduces power consumption by using dimming control.
- Cinema
- Suitable picture for movies.
- Sports / Soccer
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Suitable picture for sports games. Sharpens the image of rapid movements such as kicking or throwing a ball.
The name of the sport may differ depending on region.
- Game
- Suitable picture for gameplay.
- HDR Effect
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This feature lets you enjoy a more dynamic, clearer image by correcting the light and dark areas of the display.
This feature provides a realistic image, even when the source image’s gradation level is high.If you set Picture Mode to HDR Effect, you will not be able to use some of Picture Mode Settings. -
Expert
- Colors adjusted by Technicolor’s renowned color scientists, who work on Hollywood’s premium content.
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Expert (Bright Room) /
Expert (Dark Room)
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Allows an expert, or anyone who loves picture quality, to tune to the best picture quality. This option is an adjustment menu provided for ISF-certified picture quality tuning experts. (The ISF logo can be used only in connection with an ISF-certified TV.)
ISFccc : Imaging Science Foundation Certified Calibration Control.
When you use the HDR / Advanced HDR / Dolby Vision signals
- Vivid
- Sharpens the image by increasing the contrast, brightness and sharpness.
- Standard
- In a normal viewing environment, it opens a screen that can properly show the expressiveness and brightness of HDR.
- Cinema Home
- The screen appears brighter and clearer than that of the Cinema screen.
- Cinema
- Suitable picture for HDR video signal.
- Game
- Suitable picture for gameplay.
-
Expert
- Colors adjusted by Technicolor’s renowned color scientists, who work on Hollywood’s premium content.
If an HDR / Advanced HDR / Dolby Vision video signal is input to the models that do not support the HDR / Advanced HDR / Dolby Vision technology, normal signal picture mode options will be made available.
The configurable items differ depending upon model or country.
Depending upon the input signal, the available picture modes may be different.
When watching online service content, the Picture Mode may be changed to match the content being shown.

Picture Mode changes may modify Energy Saving and Motion Eye Care settings and it can affect energy consumption.
You can adjust their settings manually in the Energy Saving and Picture Options menu.